
Vienna

Vienna




Postcard from Gustav Klimt to Julius Zimpel (Litzelberg at Lake Attersee)
31st Aug. 1904
(Baumgarten near Vienna 1862–1918 Vienna)
Transcription:
“HEIL” TO ::::
LITTLE GUSTERL
Best regards, Gustav
[Address block:]
Mr.
Julius Zimpel
Vienna 6th District
Mollardgasse 11
3rd Floor
Note from the Leopold Museum:
At the turn of the twentieth century, the word “Heil” was widely used as a solemn or celebratory expression for well-being and happiness without inherent political or extremist implications. Only through its ritualized and ideologically charged appropriation under National Socialism did the term undergo a profound semantic shift, becoming narrowly defined and indelibly marked by its historical associations.
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2023/2024 Partial funding for digitization by the Federal Ministry for Arts, Culture, the Civil Service and Sport „Kulturerbe digital“ as part of NextGenerationEU.

