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Announcement board for the Internationale Kunstschau in Vienna, 1909

Leopold Museum,
Lithography, paper, cardboard
67.5×15.5 cm


  • Bertold Löffler

    (Nieder-Rosenthal near Reichenberg/district of Liberec 1874–1960 Vienna)

  • Lithograph and print Albert Berger, Vienna
Unfortunately not on display at the moment
This announcement board, executed as a color lithograph, was created by the painter, graphic artist and designer Bertold Löffler (1874–1960) for one of the most important art exhibitions of Viennese Modernism, the Internationale Kunstschau 1909. As with the 1908 Kunstschau, Löffler was once again charged with creating the exhibition poster, which in this case was mounted onto a piece of cardboard to serve as an announcement board. The artist settled on an extremely slender vertical format and an anthropomorphic landscape motif: The rock, which appears to be clad in a light brown garment, was created in such a way that the hands and fingers are hinted at in white. Löffler used white also for other parts of the skin, including the neck and face, while he chose a flower meadow to symbolize the hair. This anthropomorphizing approach to landscapes was characteristic of Austrian Expressionism, and especially of the work of Egon Schiele (1890–1918).

Object data

  • Bertold Löffler
  • Execution: Lithograph and print Albert Berger, Vienna
Announcement board for the Internationale Kunstschau in Vienna
Art movement
Art Nouveau
Graphic work
Lithography, paper, cardboard
67.5×15.5 cm
Monogrammed lower right in the stone: BLö; designated lower center in the stone: LITH u. DRUCK A. BERGER WIEN VIII/2
Credit line
Leopold Museum, Vienna, Inv. 5956
Inventory access
Accession 2016

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Provenance research
Leopold Museum i

Galerie bei der Albertina, Wien (o.D.);
Leopold Museum-Privatstiftung, Wien (seit 2016). (1)

  1. Archiv des Leopold Museums, Galerie bei der Albertina, Rechnung Nr. 150 vom 14.11.2016

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