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ONLINECOLLECTION

Happy New Year. Postcard of the Wiener Werkstätte, No. 744, n. d.

Leopold Museum,
Vienna
Leopold Museum,
Vienna
Color lithograph on cardboard
14×9 cm

Artists

  • Wiener Werkstätte
  • Maria Likarz-Strauss

    (Przemyśl 1893–1971 Rome)

Unfortunately not on display at the moment
Maria Likarz-Strauss (1893–1971) worked for the Wiener Werkstätte between 1912 and 1914, as well as after her return from Germany between 1920 and 1931. From its inception, the Wiener Werkstätte produced artists’ and fashion postcards to be used not only for correspondence but also as a means of advertising. These postcards were signed by their designers either at the front or the back. This Postcard of the Wiener Werkstätte, no. 744 “Prosit Neujahr”, wich means Happy New Year, is among the greeting cards designed for special occasions, such as Easter, Christmas, birthdays and name days. The postcards were considered part of the Gesamtkunstwerk, or universal work of art, with matching frames available to use them as decorative or “minor art” objects. There are more than 100 known postcards designed by Likarz-Strauss, including 54 on the theme of fashion. After the dissolution of the Wiener Werkstätte, Likarz-Strauss moved to Rome where she worked as a ceramicist and died in 1971.

Object data

Artist/author
  • Execution: Wiener Werkstätte
  • Design: Maria Likarz-Strauss
Title
Happy New Year. Postcard of the Wiener Werkstätte, No. 744
Date
n. d.
Art movement
Art Nouveau, Wiener Werkstätte
Category
Graphic work
Material​/technique
Color lithograph on cardboard
Dimensions
14×9 cm
Signature
Signed upper right: M LIKARZ
Credit line
Leopold Museum, Vienna, Inv. 6057
Inventory access
Accession 2016 2017
Keywords

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Provenance

Provenance research
Leopold Museum i

Privatsammlung Leopold, Wien; (1)
Leopold Museum-Privatstiftung, Wien (seit 2017).

  1. Archiv des Leopold Museums, Kaufvertrag und Rechnung vom 30.03.2017

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